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What is Rich Media?
Advertising that incorporates animation, sound, video and/or interactivity deployed via standard web and wireless applications.
Why use Rich Media Advertising?
Brand impact and interaction
Encourages involvement
Deeper emotional engagement
Deliver energy and cut-through
Allows greater depth of information
Opportunity to repurpose TV creative
Fun and engaging
Rich Media Gallery
Click on the links below to view the examples from these two leading rich media technologists:
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Rich Media